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    BUZZWORD COMPLIANT DICTIONARY
N

nagflation: The incessant gloom-and-doom predictions from economic analysts who feel compelled to issue updates even if nothing has changed.
Nominated by Nick Nielsen

nanomanagers: Bosses who have taken micromanaging to a whole new level of nitpicking.
Nominated by Stephen Stone

NASCAR Dads: An over-simplified social and political label that characterizes NASCAR racing fans as middle-to-lower class, fundamentally conservative, rural white male Southerners who drive trucks. In truth, most “NASCAR Dads” drive cars, have a little more income than average and live all over the U.S. And 40% of them are women who become “soccer moms” on Mondays.

NASCAR effect: A collection of award icons, banners, webrings and ads that clutter the bottom or top of a Web page. Like a race car covered in ads, they blur and become meaningless.
Nominated by Jack Bilson

Napsterized: You've been Napsterized when you get caught giving away another person's products for free.

narcissurfing: Googling yourself to see where, when, and how many times you name comes up.
Nominated by Sue Edworthy

negative growth: A positive spin on what is clearly negative but not growth. "After two consecutive quarters of negative growth, the economy is in a recession."
Nominated by Vikas Tibrewala

negative patient outcome: Medical-speak for "the patient died." Often used by hospital bureaucrats and malpractice insurance companies concerned that the loss of life may have been caused by "medical errors."
Nominated by Vaughan Tyson

negative profit: Buzz-speak used to mislead listeners into believing something positive has happened. Pssst! It’s a loss.
Nominated by Matt Cahill

nerdistan: Any neighborhood or community where a disproportionate number of residents work in high-tech industries. These residents also tend to have a disproportionate number of electrical outlets and phone jacks in their homes, too.
Nominated by Steve Wilcox

nerdvana: The ultimate state of complete geekiness. Geek heaven. Mug, shirts available

The New Black: Any fashion, style or color that purports to be the "next big thing."
Nominated by Joe Tangredi

new guy gene: The internal mechanism that triggers extra politeness in new employees until they're up-to-speed on office politics. Example: "The new guy is so rude. He just busted in on my conversation without a second thought. He totally lacks the new-guy gene.
Nominated by Trish Sammer and Rebecca Cavanaugh

new normalcy: A more academic-sounding way of saying "the way things are today" or what’s normal now.
Nominated by L. David Kingsley

newpeat: The showing of a previously aired TV episode that is now considered "new" because it has additional scenes or is simply two episodes edited into single longer episode. Example:  "Did you see the 'Heroes' newpeat last night?"
Nominated by Aunt Shecky

newszak: Newszak was coined a while back and generally described fluffy TV programs designed to appear as news programming, frequently to promote a product. But now "newszak" is where it really belongs -- in the elevator. Flat panel TV screens -- carrying news, financial updates AND advertising -- are becoming fixtures in office building elevators all over the country.
Nominated by Judi Darnbrough

NEVs: The baby brothers of SUVs. These "neighborhood electric vehicles" are little more than souped-up golf carts that auto makers hope will help them meet California's zero-emissions rule.

next-generation: The promise that the next (software release, computer, car, etc.) will actually be what you want.

NIH: Not invented here. Frequently results in the discounting of a good idea or product because "we" didn't think of it.
Nominated by Steve Woodsmall

NIMBY: A person or stance that may agree there's a need for real estate development, just Not In My Back Yard.

NINJA loans: The lending industry's latest offering: No Income, No Job or Assets required.
Nominated by Michael Donnelly

No Bling Association: What David Stern wants the NBA to become with his new dress code.

non-concur: Bureaucratic word choice that allows one to avoid uttering something as definitive as "disagree." The ultimate obfuscation -- "Yes, I do not non-concur."
Nominated by George Wingard

non-verbal leakage: Body language, particularly in business where you can tell more about what the buyer's truly thinking by his or her body language, not by what he or she is saying.
Nominated by Christine Walker

NOTE: An anti-development stance that takes NIMBY (Not In My Backyard) to the next level -- Not Over There Either.

Now Data: The most current info or up-to-the-minute data. "Bob, what's the Now Data on the e-mail campaign's open rates?"
Nominated by Robert Johnston

Now Economy: Forget the New Economy, the Now Economy has taken its place. It's a case of one buzzword bumping another buzzword out of the way. It's another swipe at business practices that existed "before" the Internet so rudely interrupted them. The Now Economy is so named to reflect that the customer now controls the marketplace, not business. And the customer wants "it" now. And, as the theory goes, they can have it now because of the Internet.

NSTR: Nothing Significant To Report
Nominated by Andrzej Olszewski

nutraceutical: A non-prescription nutritional supplement. Heavily promoted in late-night commercials and e-mail spam. Nutraceuticals regularly promise to melt off the fat, rid you of depression or add years to your life.
Nominated by Llew Keller

nutritionize, nutritionalize: To turn something generally considered bad for you into something healthy to eat. "We nutritionalized it." Seen on the side of a catering truck: "Nutritionized for kids."
Nominated by Kathy Willhoite

NYLON: A New York-London OverNighter. Someone who lives in New York and commutes regularly to London for business.
Nominated by Julie Ditolla

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